Primestar Group expands to Austria: Europe’s largest Hampton by Hilton will open 2024 in Vienna.

Hampton by Hilton Vienna City West. Bild: © images by

Primestar Group expands to Austria: Europe’s largest Hampton by Hilton will open 2024 in Vienna.

Vienna/Berlin, June 8, 2022 – The hotel operating company Primestar Group is growing internationally and will open its first hotel in Austria with the Hampton by Hilton Vienna City West in 2024. By signing the franchise agreement between Primestar Hospitality GmbH and Hilton, the successful cooperation between the companies is continued. Primestar Group already operates 5 Hampton by Hilton hotels in Germany.


Dieter Esslinger, Director Operations der Primestar Hospitality GmbH, freut sich: „Mit 355 Zimmern wird das Wiener Haus das größte Hampton by Hilton in Europa sein. Wien ist eines der beliebtesten Reiseziele weltweit, sowohl im Leisure-, wie auch im Business- & Kongress-Segment. Mit seiner zentralen Lage in der Nähe von Westbahnhof und Schloss Schönbrunn wird das Hampton by Hilton Vienna City West für nationale und internationale Gäste gleichermaßen interessant sein.

In the new hotel building at Diefenbachgasse, a comprehensive range of services will be available to guests with free high-speed WiFi and free breakfast, fitness center, open lobby and underground car park.”


Andreas ErbenManaging Director of Primestar Group, thanks all partners who are involved in the development:

„Our special thanks go to Lambert Immobilien and W-One Capital as investors, builders and landlords of the hotel complex for their renewed trust in a successful partnership. We have already been able to realize numerous joint projects with Lambert Immobilien and their cooperation partners, most recently the dual hotel complex Holiday Inn Express/Hampton by Hilton Munich North (528 rooms), which opened in March 2022. Other successful projects include the Holiday Inn Express Düsseldorf Hauptbahnhof (2021, 455 rooms) and the Hampton by Hilton Berlin City Center Alexanderplatz (2017, 344 rooms).

The construction of Hampton by Hilton Vienna City West will start in June 2022. We are very much looking forward to our first hotel in the Austrian capital.”


More information on Primestar Group:

Primestar Group currently operates 14 franchise hotels in major German cities. The existing franchise portfolio currently comprises 3,334 rooms in German A-destinations. Over the long term, Primestar Group is planning to increase its franchise segment to at least 20 hotels with institutional partners. With Primestar Operator GmbH, the Group launched its own brand June Six in the city boutique hotel segment with the plan to expand the June Six portfolio to up to 20 properties including June Stay, a long-stay concept, and workspace network WorX. For its own brand, the Group is focusing on growth via the acquisition of existing hotels, leases, or operators.

Image: Hampton by Hilton Vienna City West – © images by


Antje Pflug
Head of Marketing
T +49 30 4036886 75


Martina Rozok
T +49 30 400 44 68-1
M +49 170 23 55 988


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