PRESSE & NEWS
Primestar Hotel Group repositioning for growth: Management buyout and development of an innovative own brand with an integrated digitalization strategy
Berlin, 21 June 2021 – The hotel operator Primestar has proactively addressed the developments post COVID-19 and repositioned itself for the future. As part of the repositioning a management buyout (MBO) was completed via the newly installed parent company Primestar Holding GmbH&Co KG whereas a majority of 81.3 percent of Primestar Beteiligungs GmbH was acquired by the CEO Andreas Erben with the support of Swiss financial partner Rausch Partners. The existing structure with the subsidiaries of Primestar Beteiligungs GmbH and Primestar Hospitality GmbH remains in place. For the establishment of an own brand and second division to the Group a new subsidiary was founded with Primestar Operator GmbH. Overall the Group is strongly capitalized with no external debt.
Potsdam - A Holiday Inn Express hotel is to open in Potsdam next year and close the gap between the main post office and Französische Strasse. As the owner and investor, UBM Development Deutschland GmbH confirmed in response to a PNN inquiry, the building is being constructed with five upper floors and about 14,500 square meters of gross floor area, into which the hotel with 198 rooms and a large lobby is to move. The hotel will be operated by Primestar Hospitality GmbH, it said.
Primestar Hospitality reports uninterrupted growth: Hampton by Hilton Frankfurt City Centre East opened
Sixth property of Primestar Hospitality Frankfurt/Main, May 28, 2018 - The hotel operating company Primestar Hospitality continues to grow. With the new Hampton by Hilton Frankfurt City Centre East, it has opened its sixth property nationwide, with eight more currently under construction. The hotel is in Frankfurt's prime Grusonstrasse 4 location, right next to the Ostbahnhof train station and a three-minute walk from the ECB. The 182 rooms are modern and equipped with all features for the business traveler. The property has an underground parking garage. Andreas Erben, Managing Director of Primestar Hospitality GmbH: "With this opening, Primestar Hospitality is once again demonstrating its successful partnership with
Munich/Frankfurt am Main, December 21, 2017 - The hotel operating company Primestar Hospitality, has opened its fourth and fifth properties nationwide and thus also the first two properties in Munich. Brokered by Colliers International, the Holiday Inn and Holiday Inn Express hotels are centrally located at Neumarkter Straße 85. Andreas Erben, partner of Primestar Hospitality GmbH, said, "The hotel complex comprises a total of 306 rooms and is divided into 117 rooms in the Holiday Inn and 189 rooms in the Holiday Inn Express. It has a multifunctional conference area, a work-out area and an underground car park. The range is complemented by the first Holiday Inn